If your website isn’t mobile friendly by now, chances are you are losing a substantial amount of customers. You cannot ignore the fact that many people are visiting your sites on their smartphones and tablets. A 2011 statistics shows that there were an estimated 5 billion phones in the world, out of which 1 billion were smartphones. 84% of those 1 billion smartphones were used to browse the web, that’s 840,000,000 phones browsing the web. So just imagine the figure. There is no iota of doubt that the web and the mobile browsers remain one of the best ways that users interact with their preferable websites and if they face any trouble on their smartphones while browsing be dead sure that that particular customer is gone forever. It is exactly at this juncture that...

We all post updates across different social media channels. But if you ever wondered about a picture perfect post….then this article is just for you. The content that you share on various social media channels surely varies depending on business to business. But have you ever paid close attention to what really makes your fans tick and what resonates within your community? Having a clear CTA, proper punctuation and use of URL shorteners are the very basic steps you can take to optimize the quality of your social media outcome. This significantly maximizes reader interest and helps to improve your ROI. You may be present different social media platforms but each social media channels has its own workaround. As an example, on your Facebook fan page, a “less is more...

Have you planned out your SEO strategy for 2013? Did you considered the possible changes and updates that 2013 may bring for SEO? Whether you’ve strategized your marketing plan already or not, you might want to consider what challenges and opportunities 2013 may bring to you. As Google keep updating their algorithms, marketers and webmasters are forced to adjust their strategies and get more creative all while continuing to focus on fundamental components such as quality content. The search & SEO landscape in 2013 is already witnessing many important changes. As the recently announcement of Facebook Graph Search shows, the era of basic SEO tactics is over. Strategies that were once considered important among SEO professionals, such as optimizing content fo...

Don’t lose out on extra sales, SEOgadget have whipped up a handy infographic on how to do Conversion Rate Optimisation (CRO) to get the best ROI from your website. It doesn’t matter how big or small you are, if you’ve got a website then you need to be applying this methodology to make your website work harder for you. When companies fail it’s because they adopt random testing, incorporate guesswork, best practice changes and avoid testing, hence the bad path to CRO. When  applied correctly it can skyrocket your sales. CRO is about targeting the core barriers to conversion and scientifically testing to remove them. When you do this you end up growing conversion rate and sales, this is the good path and the path that’s advocated for all website owners. We hop...