At the present global scenario pulling traffic to your blog is equally important as maintaining the value of the traffic for your blog. Who doesn’t want traffic? Generating more traffic means more subscription and in turn more sales. To get more subscribers one needs to follow a few tips. Here are 14 tips to get more blog subscribers: #1: Market Your Blog: If you really want to have good number of subscribers you need to advertise your blog, make it known to people online. Visitors rarely have time to check out the option of subscription. That is the reason it is more so important that you make sure to the readers that you have an option for subscription. #2: Positioning Matters: Whenever you want the subscribers to subscribe to your feed the you have to place th...

Getting Started! For a web designer one need’s to consider certain specific points for an Email Campaign. Let’s see what are the steps are which helps you to frame email campaigns for your clients Email marketing should always be like a live website project. For designing an email campaign similar basic methodology like that of a full-blown website. Once you follow the proper steps there is no doubt that you and your client will face lesser bumps on the road. Analysis And Planning Once you start designing out the email templates, you need to have a plan. Given below are six steps to guide you: Select an Email Service Provider : Get your email service  provider first. Aweber or MailChimp would be helpful in this case. You need to be sure as to which service pro...

Pinterest is one of the latest tools that let you construct and share interesting and beautiful things you may available on the internet. We can use pinboards to organise their various events, organize their favorite recipes and decorate their homes. Here are some of the basic tips that might let you to gratify your marketing strategy over Pinterest! The most amazing part is that one can easily browse pinboards which are created by other people. Pinboards browsing is a great way to conceive new things and generate inspiration to develop ideas and knowledge globally! #1: Promote Visual Content: As by now we all know that a visual social network like Pinterest is the forum wherein people who browse net regularly get to see the visuals of your business like infographi...

Till last year , you might not be satisfied with the society, guess that you have heard about the micro-blogging platfom or site named as tumblr. How come you heard it, because due to unsteady rise of stardom, and by November 2011, within less than a year, Tumblr has grown by 900%, has gone beyond its competitor WordPress. Still, if you haven’t add tumblr to your marketing efforts, then you must understand and effectively add in your work. There are few guidelines which will help you to start, and to grow your efforts and how to monetize tumblr. So all you need is to scroll down and download the Advanced Marketer’s Guide to tumblr Need to create a strategic plan for tumblr A marketer will always sit down with his team to create a plan for new venture like tumblr...

As large number of professionals are using social media networks to build relationships, link new contacts, and sell themselves professionally  and also for their businesses, it is now very important and urgent for us to know how to use the social media for our own marketing campaigns. One of the best answers is LinkedIn, a social network made for professionals looking to promote themselves as well as their companies. If you follow minutely you will find that LinkedIn tenders very interesting and amazing opportunity to create new leads. LinkedIn has ample tools for you to connect with customers, leads, and industry. Joining LinkedIn is easy, but converting it into a influential networking tool needs a bit of know-how. Facts about LinkedIn 60 million users Every sec...

Often people ask “How do we get more followers on Twitter?” Blindly following junk Twitter account holders can damage your reputation. Remember one thing that other Twitterers not only will be able to see how many people follows you, but also how many you follow and who they are. Reputed Twitter users will often check your account just to see whom you follow, before they decide to follow you. If you’re too much loaded with junk, they’ll simply avoid you. Also there are tools to check how many fake/inactive followers you have, like this one from Social Bakers. A much easier and a better way to increase your fan following count on Twitter is through sincere actions—no spamming, no bulk-following, by presenting yourself a real human entity. In this po...

Have you ever wanted to track beyond just page views and visitors? It is very important to figure out whether your website is actually helping your business or not. Here Google Analytics does a great job. But to get actionable metrics out of Google Analytics, you need to set up a few things first.  Tracking Goals & Conversions One of its prime features is tracking your goals and then its conversions; goals may be anything, ranging from the Purchase of a product to the completion of an email list sign up or Download of an eBook. In order to set up a goal, you’d need to first go to your website’s profile in Google Analytics and click on the “Admin” tab: you’d find here a tab for Goals. Click on the +Goal link to begin adding goals. Enter a short, descr...

Social media has become the hip, effective, and free way to market your company, service, or small business. It’s supposed to be so simple that anyone with a Facebook can do it, but there are as many options, strategies, and potential pitfalls as in traditional marketing, with far more far-reaching effects. If you’re stymied as to how to start your social media marketing campaign, or you want to grab some new ideas for how to increase your social media presence, read on. You’ll see what companies like Spotify, Hipmunk, TheDecalGuru, Dunkin Donuts, and Durango Joe’s Coffee are doing to make social media work for them, and hopefully, you’ll pick up some great ideas for your own campaign. #1 Start With Simple Sharing: Spotify allows you ...

Conversions are one of the most important metric which often gets overlooked. We often focus so hard on one main conversion point and forget about other visitor engagements that exist on our sites. These other engagement points or less-important conversions are what experts call “micro conversions.” World-renowned analytics expert Avinash Kaushik, in his Excellent Analytics Tip series recommends: Focus on measuring your macro (overall) conversions, but for optimal awesomeness identify and measure your micro conversions as well. He also explains the benefits of tracking both micro and macro conversions: It will force you to understand the multiple persona’s on your website, trust me that in of itself is worth a million bucks. It will encourage you to...

As the global economy continues to become more tightly integrated, businesses are looking for innovative ways to spread brand awareness and market themselves. While the power of social media has been over-hyped to some extent by pundits and snake oil salesmen, the truth is that social media campaigns can be an effective way to improve your bottom line. When implemented properly, social media marketing efforts can do wonders for any company. Many firms fail when it comes to launching a social media campaign because they go into it unprepared. Here’s a quick primer on how to make social media work for you. Getting Started Obviously, the first thing to do is set up accounts on a variety of social media platforms. Most people assume that social media begins and end...