70 Great Online Marketing Quotes to Live By

Online Marketing
Nov 16th, 2012
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A little inspiration and good advice can go a long way. These 70 online marketing quotes which will get you inspired and increase your overall knowledge.

Social Media


Social Media Quotes

    1. Marketing is no longer about the stuff that you make, but about the stories you tell. – Seth Godin
    2. Privacy is dead, and social media holds the smoking gun. – Pete Cashmore
    3. New marketing is about the relationships, not the medium. – Ben Grossman
    4. A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is. – Scott Cook
    5. The hardest thing for marketers is to turn over the brand experience to the community and let them define it.– Eric Erwin
    6. The problem with trying to determine ROI for Social Media is you are trying to put numeric quantities around human interactions and conversations, which are not quantifiable. – Jason Falls
    7. Quit counting fans, followers and blog subscribers like bottle caps. Think, instead, about what you’re hoping to achieve with and through the community that actually cares about what you’re doing. – Amber Cadabra
    8. Content marketing is a commitment, not a campaign. – Jon Buscall
    9. Think like a publisher, not a marketer. – David Meerman Scott
    10. Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there. – Tony Hsiesh
    11. That’s where a lot of the benefit of social networks comes from; the ability to promoted information to communities of like-minded individuals. – Lee Odden
    12. When you give everyone a voice and give people power, the system usually ends up in a really good place. – Mark Zuckerberg
    13. Our head of social media is the customer. – McDonald’s
    14. Focus on how to be social, not on how to do social. – Jay Baer
    15. What happens in Vegas stays in Vegas; what happens on Twitter stay on Google forever. – Jure Klepic



Blogging Quotes

    1. A blog is only as interesting as the interest shown in others. – Lee Odden
    2. Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.  – Brian Clark
    3. But there’s a bigger trend I’m seeing: people who used to enjoy blogging their lives are now moving to Twitter. – Robert Scoble
    4. Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers. – Seth Godin
    5. A blog is merely a tool that lets you do anything from change the world to share your shopping list. – Author Unknown
    6. Blogging is best learned by blogging…and by reading other bloggers. – George Siemens
    7. Not only are bloggers suckers for the remarkable, so are the people who read blogs. – Seth Godin
    8. Your blog is your unedited version of yourself. – Lorelle VanFossen
    9. The first thing you need to decide when you build your blog is what you want to accomplish with it, and what it can do if successful. – Ron Dawson
    10. Your blog is what you say when there is nobody standing over your shoulder telling you what to do. – Lorelle VanFossen
    11. No matter what, the very first piece of social media real estate I’d start with is a blog. – Chris Brogan,
    12. The right people to start video blogging are those with a passion to tell a story. – Steve Garfield
    13. [The blog has] become a real conversation tool and forum to have a conversation with our customers. – Brian Lusk
    14. The key with blogging is to lay it all out there because sooner or later people are going to know what you know, so might as well be the first one to share the information and get credit for it. – Neil Patel
    15. Blog policy at Microsoft is just two words: Blog Smart. – Lawrence Liu


Search Engine Optimization

Search Engine Optimization Quotes

    1. Websites don’t link to other websites. People point to other people’s work. – Lyndon Antcliff
    2. Alexa data is slightly better than random guessing. – Rand Fishkin
    3. Search engine optimization is not solely visualized as a rocket science by THOSE WHO COMPLETELY UNDERSTAND IT. – Danny Sullivan
    4. It is not the job of search engine optimization to make a pig fly. It is the job of the SEO to genetically reengineer the Web site so that it becomes an eagle. – Bruce Clay
    5. It is up to you to choose the best keywords and phrases for your website needs, but in the end, it all boils down to how you transform them. – Matt Web
    6. Google will only look up to you once you have gained everyone’s respect. – Wendy Piersall
    7. My practical approach based on experience is to create a website for real Internet users, not for search engine spiders. – Dave Naylor
    8. The objective is not to “make your links appear natural”; the objective is that your links are natural. – Matt Cutts
    9. The success of a page should be measured by one criteria: Does the visitor do what you want them to do? – Aaron Wall
    10. SEO is a noun, verb, and adjective. — Todd Malicoat
    11. SEO is knowing what the search engines want and giving it to them… so hard they f***ing bleed — Dave Naylor
    12. The Google SERPs are like the 10 seats in the front row of a hot concert. If you can get some strong friends to help you fill up the front row and keep the bum rushers and hecklers away – you’ll enjoy a perfect view with no hassles or interruptions. — Brett Borders
    13. No matter how much you spend on it, a web site is invisible until somebody links to it — Eric Ward
    14. Paid search can live in a silo in an organization. SEO touches everything. — Seth Besmirtnik
    15. SEO is not synonymous to JUNK E-MAIL. – Matt Cutts

Content Marketing


Content Marketing Quotes

    1. Content marketing is a commitment, not a campaign. — Jon Buscall
    2. Content marketing is educating people enough to do business with you.  — Brian Clark
    3. No one comes to your website to be entertained. They have questions they think you can answer. Content answers questions. — Jay Baer
    4. Putting a gate between your customer and your precious content is like asking them to have sex before the first date.  — Gilad de Vries
    5. Every page of content you’ve created could be the first interaction with your web site.Think of every page as a home page. — Jay Baer
    6. Without strategy, content is just stuff, and the world has enough stuff.  — Arjun Basu
    7. Good copy can’t be written with tongue in cheek, written just for a living. You’ve got to believe in the product.  – David Oglivy
    8. Content is king. – Bill Gates
    9. You will fail without diverse content marketing strategies and an active community. — Melissa Fach
    10. Content secret sauce – where your expertise & the needs of your customers meet. — Tammie Hutto Egloff
    11. Content is NOT king – seeding and promotion tactics of said content is king. — Brian Chappell
    12. Good content should have a higher purpose, have a point of view and takes a stand. — Robert Rose
    13. How can I be interesting to my customers (content) if we (my competitors) are all talking about the same thing? — Nick Deaver
    14. Interesting content lives in the Venn overlap of an org’s expertise and audience’s interests. — Ahava Leibtag
    15. Write to be understood, speak to be heard, read to grow . . .  – Lawrence Clark Powell

Web Analytics


Web Analytics Quotes

  1. Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway. — Geoffrey Moore
  2. The goal is to turn data into information, and information into insight. — Carly Fiorina
  3. Experiment or die. — Avinash Kaushik
  4. Getting the right web analytics tool is only half the battle; the real focus of your web analytics program should be the people who work with it. — Susan Fine
  5. We have a long way to go to understand that web analytics is a thinking man’s tool, not a solution unto itself. On the bright side, 73% of those surveyed might still figure out that web analytics can help them drive actionable insights one day. — Jim Sterne
  6. The web is quite complex, you are going to access multiple sources of data, you are going to have to do a lot of leg work. Blood, sweat and tears. You don’t just need tools for that (remember 85% of the data you get from any tool, free of paid is essentially the same. You need people. Hire the best people you can find, tools will never be a limitation for them. — Avinash Kaushik
  7. It’s much easier to double your business by doubling your conversion rate than by doubling your traffic. — Jeff Eisenberg
  8. Web analytics is a fire extinguisher. Your website is on fire and you’re burning cash. — Jim Sterne
  9. If you build a Web site, you must have a solid reason for doing so. Once the Web site is operational, it is crucial to understand how well it works -failure to do so is a waste of time and money. — Hurol Inan
  10. People won’t use your Web site if they can’t find their way around it. — Steve Krug

Don’t forget to add to the list in the comments below.  I can’t wait to read what favorite social media quotes you share!



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Sourav Saha is the Web Consultant at Webaholic. He blogs about latest SEO trends, Social Media Tips and Updates at Blogaholic. Find him on Facebook, Twitter and LinkedIn.

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