Don’t lose out on extra sales, SEOgadget have whipped up a handy infographic on how to do Conversion Rate Optimisation (CRO) to get the best ROI from your website. It doesn’t matter how big or small you are, if you’ve got a website then you need to be applying this methodology to make your website work harder for you.
When companies fail it’s because they adopt random testing, incorporate guesswork, best practice changes and avoid testing, hence the bad path to CRO. When applied correctly it can skyrocket your sales. CRO is about targeting the core barriers to conversion and scientifically testing to remove them. When you do this you end up growing conversion rate and sales, this is the good path and the path that’s advocated for all website owners. We hope it inspires you to get more sales and to have loads of fun testing.
Opinions expressed in the article are those of the guest author and may not reflect the views of Webaholic.
Oliver Mason is an SEO Executive at SEOgadget. He likes new ways of doing things, getting content on the front page of his favourite websites and building links he has no right to build. When he isn’t working he’s trying to convince himself that going from Philosophy to SEO is a natural progression. Find him on Twitter @ohgm