The Author Rank Building Machine [Animated Infographic]

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Author Rank might be the next big thing in Google’s eyes, though it may not be fully supported by Google as a ranking metric (yet) as of now. But building a reputable name for yourself can be just as valuable in your industry or within a certain niche.

There’s obviously a connecting between authorship and author rank of course (use this tool to check your Author Rank). The idea here is simple – to get rid of anonymity and bring the face upfront.

Recently Google has applied a 15% reduction in the amount of rich snippets displayed in the search results. And speaking about this Matt Cutts announced at PubCon a couple months ago that this would happen, saying that the ability to have and use rich snippets may be taken away for low quality sites in the coming months to only show more authoritative authors.

Cyrus Shepard also mentioned that the MozCast features tool noticed a drop in authorship.

SERP Feature History

SERP Feature History

Now benefiting from this update won’t be so easy but to begin with this is where to start. Until unless you become an authoritative figure (i.e. High Author Rank) all this makes no sense. Now for this all you need to do is to “back it all up”. You need a way to show that you, your content and your ideas are high valued, authoritative & engaging…

A big shout out to the folks at Vertical Measures for creating this awesome animated infographic. Here you will find certain aspects to Author Rank that you can routinely build on like a machine, to help you become an authoritative figure.

The Author Rank Building Machine [Animated Infographic]

About

S. Saha is the Web Consultant at Webaholic. He blogs about latest SEO trends, Social Media Tips and Updates.

14 Comments

  1. Kumar Gauraw
    January 21, 2014

    Hi Saha,

    Great post with an awesome infographic! Thanks for sharing and yes, Author Rank seems to be getting a lot of attention. It is a great idea to pay attention to these details and be ready for the time it becomes one of those vitals for search engine rankings on Google.

    Have a great week!

    -Kumar

    Reply
    • S. Saha
      January 21, 2014

      Thanks Kumar! Glad you found everything helpful. Hope you have a rocking week 🙂

      Reply
  2. Sarah Arrow
    January 26, 2014

    What a brilliant infographic – thanks for sharing it with us. I make a point to keep my circles relevant and share the correct information with each one. It takes a bit of work but it makes my G+ experience much better.

    Reply
    • S. Saha
      January 27, 2014

      Thanks Sarah! Glad you enjoyed this post 🙂

      What you are doing is absolutely great to keep your circles updated with relevant information. Not everyone actually invests the time needed for this but this will surely make your Google+ community a better place with a thriving audience.

      Reply
  3. Sarupa Shah
    January 26, 2014

    Yowser…looks like Google hoops just get more and more intense…hopefully they will implode and something more organic will come in too…just feels like a monopoly that often looks like a dictatorship,,, that said your information was good to come across!

    Reply
    • S. Saha
      January 27, 2014

      Thanks Sarupa! Glad you like it 🙂

      Basically what Google is trying to do is to working against spammers to provide a better user experience or searcher experience. They are quiet savvy to identify low quality content & unnatural SEO a lot better in the last few years. And as Google becomes more & more intense it will be a lot easier to rank higher with high quality content.

      Reply
  4. Monna Ellithorpe
    January 27, 2014

    Hi Saha,

    Very interesting post and information. I think I will keep an eye on this to see what happens with my numbers.

    Thanks for sharing and welcome to our B3 group. Monna

    Reply
    • S. Saha
      January 27, 2014

      Thanks Monna! Glad you liked the article. It’s really great to have you here 🙂

      Reply
  5. Shelley Alexander
    January 27, 2014

    Hi Saha,

    What a fantastic infographic and info on the latest new changes coming on Google with author rank building. I will have to see if all the work I do with my blog and social media will make an impact with this new ranking!

    Reply
    • S. Saha
      January 27, 2014

      Thanks Shelley! Glad you found this article helpful 🙂

      Just visited your blog & I loved it. As long as you continue to share high quality content and implement Google authorship markup this new ranking process will definitely work for you.

      Reply
  6. nick catricala
    January 27, 2014

    S. Saha,
    wow, this is interesting and very new to me… how in the world “Vertical Measures” made that info graphic ??

    Great article and so much to learn from.. every were I turn there is something new to learn for me, and I thank you for sharing some of your knowledge to help me in some ways.

    Thanks again.
    _nickc

    Reply
    • S. Saha
      January 27, 2014

      Thanks Nick! Glad you liked the post. Thanks for the feedback 🙂

      Let me know if you need help on implementing Google Authorship Markup into your blog.

      Reply
  7. Haroon
    February 4, 2014

    Nice effort. No doubt after lot of Google updates, Author rank gain importance.

    Reply
  8. S. Saha
    February 5, 2014

    Truly it did Haroon. It’s all about bringing the face upfront. Thanks for your comment 🙂

    Reply

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